Riddara

Riddara is a dedicated electric lifestyle brand under the Geely Holding Group that officially launched in New Zealand in late 2025. Known as Radar in other markets, the brand focuses on outdoor exploration and utility by combining the comfort of an SUV with the practicality of a pickup truck. Its debut local model, the RD6, is the first purpose-built electric all-wheel drive ute in the country, featuring a monocoque chassis that prioritises ride quality and on-road refinement.

With a strong emphasis on technology and sustainability, Riddara vehicles offer high-power vehicle-to-load capabilities and advanced safety systems. The brand is distributed in New Zealand through the NordEast network, part of the Giltrap Group, and provides comprehensive support including seven-year mechanical warranties.