Suzuki

Suzuki is a prominent Japanese manufacturer with a long-standing history in New Zealand, having established its local subsidiary in Whanganui in 1984. The brand is a consistent top-tier performer in the New Zealand market, particularly in the passenger and SUV segments where it specialises in compact, lightweight, and fuel-efficient vehicles. Its local lineup is headlined by the enduringly popular Swift, which has led the light passenger segment for nearly two decades, alongside the rugged Jimny 4x4 and the Fronx crossover. Suzuki operates under a global philosophy of smaller, fewer, lighter, shorter, and beauty, which informs its multi-pathway approach to sustainability through the development of efficient petrol engines, mild hybrids, and upcoming battery electric vehicles. Beyond its automotive success, Suzuki is also a leader in the New Zealand motorcycle and marine markets, supported by an extensive national dealer network.